Eric Ranks

Umbrella Local Expert

Eric Ranks

Languages

English

Umbrella Local Expert

Ogden, UT
img +1 (801) 673-3265

About Me

With 28 years of leadership and 15 years at the forefront of digital marketing and AdTech, I’ve helped scale global brands, empower high-growth agencies, and lead top-performing teams. I’ve held senior leadership roles at Pinterest, AdRoll (NextRoll), and Meteora—spearheading full-funnel strategies, creative amplification, and real-time campaign optimization for both eCommerce and service-based brands. Across each role, I’ve been driven by results, innovation, and a deep respect for what makes marketing actually work.

I’m also a serial entrepreneur, having founded six companies—including my first successful exit at just 24 years old. I’ve built and scaled brands in some of the most competitive industries—travel, spirits, and coffee—across retail and DTC. That hands-on founder experience fuels how I think about marketing: with urgency, clarity, and a relentless focus on ROI. I don’t just build campaigns; I build high-performance growth ecosystems.

My expertise spans strategic marketing leadership (B2B and B2C), AdTech innovation, geofencing and retargeting, CRO, audience modeling, and cross-channel performance strategy. I’ve led teams driving outcomes across display, social, native, and video—always leveraging first-party data, automation, and real-time analytics to deliver measurable growth.

Beyond business, I’m the founder and executive director of a national nonprofit supporting the mental health and suicide prevention needs of Veterans and First Responders. Since 2012, that mission has kept me grounded in purpose—and it deeply influences how I lead, market, and serve. Whether partnering with a DTC brand, a local business, or an agency seeking a white-labeled performance ally, I bring leadership, founder-level insight, and systems that scale.

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