A Hard Look at Search Box Optimization (SBO) for Small Business

Search box optimization (SBO) grabs a customer’s attention before they ever get to a Google search results page. It is sometimes referred to as search suggest optimization or search autosuggest optimization. SBO influences a search engine to autosuggest a company’s name, product, or service when customers type a search engine query using the business’s selected […]

12 Underused but Very Effective Tips to Drive Website Traffic for Your Small Business

Most people in business know the basics to drive website traffic And we’re not denying that SEO, content marketing, social media, paid advertising (SEM), guest posts and strategic keyword use and the other basics are all vitally important. But what are some underused but very effective ways to drive traffic to your website without breaking […]