Why Advertise on Google?
Google is the worlds biggest, and probably best, advertising network.
The reason is simple, Google ads meet people’s demands when they search.
For example, if someone searches for “Red Women Boots” Google will display ads of Red Women Boots products as well as ads of Business That Sell Red Women Boots.
This means that if you have product or service people are searching for, you will find them on Google.
How do I know if Google Advertising is for me?
Google advertising and search engine marketing, in general, are for all types of business.
The better question is if it is the ideal advertising network for your goals right now.
And a better question yet is if your online funnel is ready to intake traffic from Google and generate positive ROI for your business.
With an Umbrella Local Expert by your side, you will have all the answers.
The Umbrella Local way of doing Google Advertising
Like we do everything else, we always look at your online marketing in a holistic way.
We need to make sure that the traffic from Google will convert to leads and sales, and this means our PPC agency experts review your entire funnel: from your website’s call-for-action and copy and speed to your listings and reviews, to make sure that once you start advertising you’ll have high chances of success!
Umbrella Local Google ads campaigns start from $1,000 for a minimum of three months.
Breaking the campaign into several months allows for better optimizations which translate to better ROI.
Talk with an Umbrella Local Marketing Expert today to build your campaign.
Marketing consists of two main elements – Traffic & Conversions. That said, both these elements break into many steps and attributes. As an example if you’re buying ads on Google and sending them to your website, your website should be optimized to convert that traffic into leads or sales. This means the website needs to be both enticing and create trust. When Umbrella Local builds an advertising campaign, we take these steps into account and optimize them before starting a campaign.
Potentially if you’re in specific verticals, it might be more effective to use Facebook advertising.
Broadly speaking, Google ads are presented to users who are searching for what you sell – so it’s always a relevant advertising venue. That said, Google can be expensive and in certain niches and campaigns, Facebook will generate better ROI.
Discuss this with your Umbrella Local Expert, they will know how to provide you with the best google ads management services.
I have known Aurora for the past 6 years, and since I met her, I was taken by her passion to help people. I have had the opportunity to work with Aurora putting together and offering “Yoga and Self Development Retreats,” where she excels in preparing the topics she presents and the logistics of the events. Aurora is a team player that anyone can trust with confidence. Aurora and her Umbrella Local team put all the effort into making sure everyone that crosses their path gets caring attention and solution to their problems. It is a pleasure to work with them!”
Email marketing is, in many ways, the ancestor of all digital marketing. It was the first to arrive and, considering how quickly things change in digital marketing, you might expect it to be extinct, replaced by newer and shinier techniques.Read More